Apple Reportedly Halts Development of Its AR/ VR Headsets. In what might be unhealthy news for the tech business, Apple has reportedly shelved plans to develop its augmented Reality (AR) and virtual reality (VR) headsets.


In what might be unhealthy news for the tech business, Apple has reportedly shelved plans to develop its augmented Reality (AR) and virtual reality (VR) headsets.

According to Taiwan-based portal DigiTimes that cited folks familiar with the matters, the Apple team working on the AR/VR project has been briefly disbanded and "reassigned to other product lines".

"Supply chain-related firms said that Apple is adjusting R&D resources, and it's development team for AR/VR headsets has been disbanded and transferred to other product lines," claimed the report.

It suggests that the discontinuance of the AR project happened when Microsoft HoloLens co-creator Avi Bar-Zeev left as Apple's AR headset development team in January.

Several reports within the past have claimed that the iPhone maker is serious regarding launching AR glasses as early as 2020, as well as the Apple famed analyst Ming-Chi Kuo.

Apple's launch of ARkit for iOS developers has been seen as a big step for the corporate to enter the AR industry.

"Apple's temporary termination of hardware development of AR/VR headsets doesn't mean that it's not optimistic concerning the prospects of AR/VR," said the report, adding that the timing might not be ripe at this stage.

Apple CEO Tim Cook has always been bullish on AR.

"AR and ml are going to be key to delivering the right data to the right person at the correct time," Cook said recently as he declared expanded partnership with SAP.

In the new update, Apple ARKit, the company's AR development platform that might only recognise horizontal surfaces while inserting virtual objects, gets support to identify vertical objects.

"ARKit can now recognise and place virtual objects on vertical surfaces. using advanced pc vision techniques to search out and recognise the position of second pictures ARKit will integrate these real world pictures into AR experiences," the Cupertino-based giant said.

ARKit 3, RealityKit and therefore the Reality composer ar other advanced tools designed by Apple to create it even easier for developers to make compelling AR experiences for consumer and business apps.
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